Director of Sales (Senior Living)

Company: NewSeasons at New Britain
Location: Chalfont
Posted on: March 1, 2026

Job Description:

Discover Your Purpose with Us at NewSeasons New Britain! As Director of Sales , you’ll play an essential role in enriching the lives of seniors, creating meaningful connections, and making a difference every single day. Your Role: As the Director of Sales , your role includes leading all community sales efforts to achieve occupancy and revenue goals through relationship-building, outreach, and strategic engagement. You’ll connect with prospective residents and families, develop referral networks, and collaborate with the leadership team to deliver an exceptional, resident-centered sales experience while driving business growth. Position Highlights: Status: Full Time Schedule: Monday–Friday, 8:30 a.m.–5:00 p.m.; may require weekend tours and responsiveness to new leads Location: On-site – Chalfont, PA Compensation: $65,000–$70,000 plus commission with total compensation target of $100K Why You'll Love This Community: Joining the team at NewSeasons at New Britain means becoming part of a passionate community dedicated to delivering exceptional, person-centered care in a warm, supportive environment. As a member of Seaton Senior Living, employees benefit from a culture that values teamwork, respect, and professional growth—where your contributions have a direct, positive impact on residents’ independence, well-being, and daily joy. With comprehensive training programs and ongoing opportunities to learn, staff are equipped to offer personalized services and heartfelt interactions, fostering meaningful connections with residents and their families. The community also offers a vibrant atmosphere—complete with chef-prepared dining, fitness and wellness programs, engaging social events, and even pet-friendly amenities—that creates a dynamic and rewarding workplace. If you’re seeking a career where you’re valued, supported, and empowered to enrich others’ lives every day, NewSeasons at New Britain is more than a place to work—it’s a place to thrive. What You’ll Do: Execute all facets of the company’s Sales Playbook , including discovery, tours, follow-up, objections, and closing Achieve monthly and quarterly move-in and revenue goals by advancing leads through the sales process Build, nurture, and maintain referral networks through external outreach, presentations, and business development Manage inquiries from all lead sources, providing timely responses and professional follow-up Conduct personalized tours and discovery meetings to connect with prospective residents and families Maintain accurate CRM data to track leads, activity, and conversion metrics Plan and execute community marketing initiatives and sales events to drive qualified leads Conduct competitive market analysis and provide actionable insights for pricing and positioning strategies Partner with the Executive Director and Regional Sales Leadership to align on marketing, revenue goals, and promotional strategies Collaborate with clinical and operations teams to ensure smooth and positive move-in experiences for residents and families Prepare and present sales reports, monitor KPIs, and evaluate performance metrics to ensure achievement of occupancy targets Represent the community with professionalism, integrity, and compassion in all interactions Qualifications: Bachelor’s degree in Marketing, Business, Public Relations, or related field preferred Minimum 2 years of sales and marketing experience in senior living is required. Proven record of achieving sales targets and occupancy goals Proficiency with Microsoft Office (Word, Excel, PowerPoint, Outlook) Experience using CRM systems to manage leads and track performance Strong communication, presentation, and relationship-building skills Excellent organizational skills with the ability to manage multiple priorities and meet deadlines Professional, compassionate approach with a resident- and family-first mindset Willingness to work onsite, conduct tours, and attend community and networking events (local travel required) which may include occasional weekends and evenings Why Join Us? Enjoy a comprehensive benefits package – medical, dental, vision, PTO, 401(k) and more for eligible positions Thrive in a purpose-driven environment that puts residents first Join a collaborative, supportive leadership team that values your voice Build meaningful connections and create lasting impact for residents and their loved ones Benefits You’ll Enjoy: Competitive wages Early access to earned wages before payday! Flexible scheduling options with full-time and part-time hours Paid time off and Holidays (full-time) Comprehensive benefit package including health, dental, vision, life and disability insurances (full-time) 401(K) with employer match Paid training Opportunities for growth and advancement Meals and uniforms Employee Assistance Program A bout Seaton Senior Living Seaton Senior Living, part of the Discovery Senior Living family of companies, is a recognized industry leader in performance, innovation, and lifestyle personalization. As one of the nation’s leading senior living operators, Seaton Senior Living serves nearly 2,000 residents across the Mid Atlantic. Our communities are located throughout the Mid Atlantic—including Pennsylvania, New Jersey, Delaware, Virigina, and Maryland—where we are dedicated to creating exceptional experiences for our residents through operational excellence, personalized care, and a commitment to enriching lives every day. Equal Opportunity Employer We are proud to be an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. EOE D/V A Note to Applicants This job description outlines the general nature and level of responsibilities for this role and is not an exhaustive list of all duties. Qualified individuals with disabilities, as defined by the ADA, must be able to perform the essential job functions with or without reasonable accommodation, as determined on a case-by-case basis. Agency Policy We do not accept unsolicited resumes from staffing agencies. Please refrain from contacting hiring managers directly. Employment Scam Warning We only post jobs on our official careers site and accept applications through that platform. We do not conduct interviews via text or social media or ask for personal or banking information.

Keywords: NewSeasons at New Britain, Cherry Hill , Director of Sales (Senior Living), Sales , Chalfont, New Jersey