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Analyst, Market Research

Company: CMI/Compas
Location: Cherry Hill
Posted on: September 13, 2019

Job Description:

The Market Data Analyst will lead the creation, execution, and analysis of research projects with multiple segments and/or audiences. He or she will provide guidance to both internal and external clients as to best research methods, survey development, descriptive and inferential analyses, and interpretation of findings. He or she will also serve as a market research expert for other departments and help write whitepapers and POVs. A high level of accuracy on all data analysis is expected as well as clear and concise communication and a proactive approach to finding and solving problems that may arise.

--- Design surveys both with and without input from other stakeholders, including researching the brand and market for relevant information

--- Co-lead client meetings with the media teams to present survey design, facilitate agreement on the final questionnaire, and present results

--- Describe our offerings to internal stakeholders and suggest appropriate research for their needs, including methodology, sample size, and research requirements

--- Analyze survey results for statistical significance between segments and/or pre- and post-campaign metrics such as awareness, message recognition, and intent to prescribe

--- Lead the creation, execution and analysis of large, multi-segment projects including managing email deployments and honoraria payments

--- Work with internal stakeholders to define key objectives for syndicated research and write appropriate questions

--- Serve as the market research expert for other departments

--- Ability to independently make decisions on survey design and statistical analysis

--- Ability to synthesize research findings into actionable insights for a particular brand or audience

--- Ability to manage survey responses to ensure adequate sample size across multiple segment categories

--- Ability to identify relevant insights from syndicated research for publication as whitepapers or POVs

REQUIREMENTS



  • Bachelors Degree in statistics, business, medical or behavioral sciences.
  • Advanced degree preferred
  • Minimum of two years' experience with data analysis and reporting of results
  • Minimum one year developing questionnaires and conducting quantitative primary market research
  • Knowledge of Healthcare Industry a plus


    Functional/Technical Knowledge:



    • Strong knowledge of basic statistical methods
    • Working knowledge of application software such as SAS
    • Working knowledge of survey software tools, such as Qualtrics
    • Proficiency with Microsoft Suite
    • Ability to use Microsoft Excel for data manipulation and reporting

Keywords: CMI/Compas, Cherry Hill , Analyst, Market Research, Professions , Cherry Hill, New Jersey

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