Associate Brand Manager, Personal Care Innovation

Company: Church & Dwight
Location: Cherry Hill
Posted on: June 17, 2022

Job Description:

Job Description A collective energy and ambition. A place where you can make a real difference. We're a company that genuinely cares about our people, our products, our consumers and the environment. Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate and push boundaries. United by the belief that when we strive for growth, anything is possible. While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win. Help fuel ideation of our new product pipeline for Global New Product Innovation (GNPI) projects for Personal Care Business Unit (SBU) contributing to achievement of annual organic growth targets. Accountabilities and Responsibilities Assist in creation and commercialization of new products that are confirmed for launch including identifying unmet consumer needs, creating and testing concepts, artwork and packaging development, development of Sales Selling materials, product positioning and partnering with the cross-functional team and Plants to bring the product to market Assist with identifying and assessing new product growth opportunities, including: category/competitive analysis to validate size of opportunity; consumer validation of product idea; R&D validation of the technical pathway; Operations validation of the manufacturing strategy; Finance validation of P&L Initiate consumer research to define unmet consumer needs Develop and test concepts to validate ideas Develop expertise in the categories of the SBU, including competitive assessment, global trend analysis, supplier assessments, consumer and customers/channel opportunities Lead new product initiatives in collaboration with multi-functional teams Education and Experience BA/BS required; MBA preferred 2-4 years in Marketing/NPD (CPG, OTC, Cosmetics) New products experience a plus Category analysis and forecasting Familiarity with common consumer marketing research tools and techniques Leadership strengths must include inspiring trust and driving organizational alignment with cross functional resources and management #piq COVID VACCINE REQUIREMENT*: To support the health and safety of our team members, successful candidates for employment in this role must (1) be fully vaccinated against COVID-19 as defined by the Centers for Disease Control and Prevention (CDC) and to have submitted proof of vaccination status, or (2) request and receive an approved accommodation based on medical circumstances or sincerely held religious beliefs, practices or observances. *Only applicable for Corporate positions based in Princeton, NJ and Ewing, NJ Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities. For more information on our company, our brands and our culture visit us at

Keywords: Church & Dwight, Cherry Hill , Associate Brand Manager, Personal Care Innovation, Executive , Cherry Hill, New Jersey