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Chief Marketing Officer

Company: Corcentric
Location: Cherry Hill
Posted on: May 9, 2022

Job Description:

About Us Corcentric helps more than 2,300 companies enhance cash flow quickly through an unmatched combination of software, advisory services, and payments that transform how companies purchase, pay, and get paid. We achieve success by exemplifying our core values in the way we work, communicate, and collaborate: Do the Right Thing Embrace Drive Change Be Empowered Be Relentlessly Focused on the Customer About You You are a seasoned Chief Marketing Officer (CMO) who will be responsible for overseeing the planning, development and execution of all Corcentric marketing initiatives. Reporting directly to the President & COO, the CMOs primary responsibility is to generate revenue and increase brand recognition by using Demand Generation, Product Marketing, Market Research, Marketing Communications and Creative to drive successful marketing for the entire organization. You bring a strategic long-term view, exceptional measurement and analytical capabilities, and brand management. What You'll Do Drive revenue, lead innovation, and provide strategic vision Identify opportunities for resource & operational improvements to accelerate growth, and increase efficiencies Establish goals and KPIs for all of marketing based on historical or projected results, and tie back actual performance and pipeline growth Strengthen and measure Corcentric's brand recognition in targeted audiences across stakeholders Work with the Executive team to align the strategy across the entire organization Partner closely with Product development to ensure product market fit and growth in TAM Keep ahead of the competition by driving the long term vision of the marketing department Lead and inspire a team of world-class marketing to produce the best work of their careers Continually develop practices and processes to inspire, innovate, and harness new ways of thinking Requirements 15 years of demonstrated success in owning, leading and managing marketing programs in enterprise B2B technology or BPO companies Proven track record of marketing to the CXO at large enterprise organizations People-focused leader with proven ability to build collaborative teams; develop people and link performance to overall business objectives Proven ability to grow and scale a brand at a public company Strong ability to influence and work cross-functionally Experience working with various marketing tools relating to market research, data analytics, website development, product branding, visual communication software, written communication, and public relations ( and Marketo a plus) Proven team player that has partnered with sales leadership Marketing experience to the CFO persona is a plus

Keywords: Corcentric, Cherry Hill , Chief Marketing Officer, Advertising , Cherry Hill, New Jersey

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