Digital Marketing & Online Lead Generation Campaign Speciali
Company: Orbit Energy & Power
Location: Cherry Hill
Posted on: April 2, 2021
"Our team exists for the purpose of making our world a more
environmentally friendly planet through every single renewable
energy project that we deploy." Our core values of Honesty and
Integrity will be demonstrated every single day in our dealings
with our clients, vendors, and co-workers. With forward-thinking
leadership, we continually strive to maximize growth opportunities
and profitability for the mutual benefit of our Employees, Industry
Partners, and Investors. We lead by example in our never-ending
pursuit of developing and building the most innovative and
profitable renewable energy solutions to benefit our customers, our
communities, and our world. Orbit Energy & Power , Mantua NJ i s a
rapidly growing company in need of a Digital Marketing & Online
Lead Generation Specialist. If you are looking to join a fast paced
fun environment please apply! RESPONSIBILITIES
- Drive customer acquisition using lead generation strategies and
deliver tangible leads using latest lead generation tools
- Ensure the company website is kept up-to-date and aligned with
- Target-based lead generation and lead nurturing activities via
content marketing, account-based marketing
- Actively participate in overall marketing operations, lead
management, and campaign execution to drive digital demand
generation and paid media campaigns.
- Act as a connection between the technology platforms, their
capabilities and marketing goals, to advise best approach and drive
execution and improvement over time.
- Own the planning, quality assurance framework and execution of
email and online marketing campaigns: this includes product,
promotional and triggered email, content syndication, as well as,
paid display, search and social advertising.
- Develop, implement, and continuously evolve best practices for
digital and email marketing across channels.
- Develop and monitor campaign budgets.
- Own end-to-end implementation and sending of email and digital
marketing campaigns, including strategy, planning, segmentation,
execution, testing, deployment, analysis and optimization.
- Email marketing: Create and deploy regular email
- Lead generation: Help to grow and maintain our lead generation
strategy for sponsored campaigns SKILLS
- Expertise in lead funnel optimization and progression
- Knowledge of SEO/SEM and Google Analytics.
- Familiarity with analytical and database tools.
- Familiarity with HubSpot.
- Experienced with Google Analytics and Google Tag Manager
- Must be able to work onsite--(not a remote position) Orbit
Energy and Power is an equal opportunity employer . *
Keywords: Orbit Energy & Power, Cherry Hill , Digital Marketing & Online Lead Generation Campaign Speciali, Advertising , Cherry Hill, New Jersey
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